Public Speaking

Doug Ranno has a passion for the produce industry combined with an entertaining, funny and topic relevant style has made him a desired public speaker for several different types of produce events and industry occasions.

Speaking from 30 years of experience in virtually all aspects of the fresh produce supply chain, Doug Ranno has been able to help audiences with produce business specific topics, leadership topics and motivational topics.

Doug Ranno has sat on industry audience questioned panels, spoke to large crowds and used his unique blend of humor, audience involvement and polished speaking ability to conceptually sell, motivate and educate audiences.

Proven Leadership

Having held senior produce industry positions with Raleys, Chiquita, Green Giants Fresh and Wild Oats, Doug Ranno brings a unique selective perception to leadership decision making that affords a detailed understanding and maximum efficiency within the entire fresh produce supply chain. Doug Ranno has started, from a founding position, 4 business in the United States and 2 business in Mexico. He has lead and motivated teams of experienced veterans and trained students right out of college while building a strong and diversified foundation for their careers to blossom for years to come.

Weather it is short term leadership mentoring or long term vision and leadership, Doug Ranno can provide that solution to your business in the most cost effective and efficient manner.

Produce Industry Consultant

Doug Ranno Produce provides fresh produce industry consulting solutions in all aspects of the supply chain. From marketing, strategic planning, leadership mentoring, sourcing strategy and business development, Ranno and his team are ready to help you address immediate and long term needs and make your business grow quickly and with maximum profit potential. Doug Ranno Produce offers a wide variety of customized services to our clients that start with an initial assessment meeting to determine the best approach to deliver results and accomplish those results within your companies budget parameters.

Press & Media

“…Doug Ranno has started a produce consulting business – and plans to release a country and blues album. His 38-plus years of fresh fruit and vegetable experience included roles with Raley’s, Chiquita, Green Giant Fresh and Wild Oats Markets. Now he’s launching Doug Ranno Produce. Last October, Ranno and partners Tom Remick, David Knudsen and Art Davis sold their 60% stake in Salinas, Calif.-based Colorful Harvest to Andrew Smith Co. and Jeffrey Sholl. Ranno has not been involved with the company in 2014, but remains active in the industry.”
- See more at: http://www.thepacker.com/fruit-vegetable-enewsletter/packer-daily/New-consulting-business-album-for-Ranno-278591621.html#sthash.fqKUtZto.dpuf.

Core Services

  • Produce Industry Consultant

    Weather it is short term leadership mentoring or long term vision and leadership, Doug Ranno Producecan provide that solution to your business in the most cost effective and efficient manner.

  • Public Speaking

    Doug has sat on industry audience questioned panels, spoke to large crowds and used his unique blend of humor, audience involvement and polished speaking ability to conceptually sell a concept to motivate and educate audiences.

  • Consulting Services

    From marketing, strategic planning, leadership mentoring, sourcing strategy and business development, Doug Ranno Produce and his team are ready to help you address immediate and long term needs and make your business grow quickly and with maximum profit potential.

  • Leadership & Strategy Planning

    Doug Ranno Produce brings a unique selective perception to leadership decision making that affords a detailed understanding and maximum efficiency within the entire fresh produce supply chain.

  • Marketing and Growth Consultation

    Doug Ranno founded four business in the United States and two businesses in Mexico. He has lead and motivated teams of experienced veterans and trained students right out of college while building a strong and diversified foundation for their careers to blossom for years to come.

The Doug Ranno Produce team has years of experience

A Northern California native and graduate of California State University Sacramento, Doug Ranno started his business career with major food companies including Raley’s, Chiquita Brands, Green Giant Fresh and Wild Oats Markets. Doug has successifully started grown businesses in the United States and Mexico.

What people who have worked with us have to say

Bill Crossett

Doug Ranno has been an iatrical leader in the produce industry. Doug’s passion, expertise and insight in the growth of the organic produce was very instrumental in our strategic growth in the organic produce business.

Bill CrossettSVP of Business Development Crossett
Tom Chan

I have known Doug for over 25 years. I have seen him grow and excel in virtually every aspect of the produce industry—from grower/shipper to wholesale distribution to retail operations. He has a never-ending passion and curiosity about business.

Tom ChanCEO - General Produce
Andrew McGregor

“Doug Ranno has a knowledgeable and diversified background within the produce business and possesses a strong understanding of organic farming and retail practices.”

Andrew McGregor Vice President of Produce Operations - Sprouts Farmers Markets